Photo by Paul Denton Cocker
Volvo Ford Motor Company automotive Division has just released the redesigned 2008 Volvo S40 and new Volvo V50 will develop the entry-level luxury car market segment and aims to draw the attention of young car enthusiasts.
“When cars were introduced almost four years ago, we emphasize that gave buyers the properties of larger models of Volvo, but in a more compact shape. Now we are taking this approach one step further by increasing the ‘grown-up »approach the quality even further. At the same time we are accentuating the differences between the two models. The new S40 moves closer to the Volvo S80, while the new V50 is more like the new Volvo V70. “said Fredrik Arp, President and CEO of Volvo Cars.
“Moreover, the reasons for choosing the S40 are much more emotional than before. Buyers now speak enthusiastically of its sporty design and driving pleasure. We are also gaining the image and prestige match against our toughest competitors. The design team exploited every available cubic centimeter in an intelligent manner. The new design of the center console and door inside panels, for example, has increased storage capacity and added even more flexibility inside. ” Arp said.
“The Volvo S40 and V50 not only account for one third of the total volume of our sales for 2007; They also play an important role in enhancing the brand Volvo. The new models sharpen their competitiveness in every important area and I am convinced that with the new C30, which will attract even more new and younger buyers. ” He added.
Photo by superciliousness Both S40 and the V50 models share the same exterior design of the Swedish automotive industry. Vehicles now has a new grille with a larger iron mark of Volvo, new headlamps, lower air intake, bumper with integrated reflectors in the lower corners, optional active Bi-Xenon headlights, and the new black egg-crate grille design for the sporty Volvo V50. Moreover, the vehicles also have horizontal lines on the exhaust pipes, part of the exhaust system flowmaster vehicle.
Steve Harper, designer of the Volvo S40 and V50 commented: “The new, smaller and more horizontal appearance radiates smooth power. This impression is reinforced when the car from the side. At the rear, the shape of the new tail lamps and the new guard to further boost the dynamic appearance.
“Here, we have created visual vertical elements in order to give greater emphasis to the new mask. The improved form and position of the exhaust tailpipes is a good example of how a little extra visual touch can create a powerful impression. “He added.
Inside, the Volvo S40 and V50 models are equipped with luxurious, comfortable and refined interior with more and more clever center console, new upholstery and green highlight, slide, and flexible armrest, premium sound system and a loudspeaker DYNAUDIO. Customers can also choose between different interior trims like the new skin grain.
Harper commented inside vehicles. He said: “The criticism of the limited storage space by today’s standards” served as a high-octane fuel when it’s time to sketch the new interior of the S40 and V50. It was not entirely satisfied until we felt we had exploited every available cubic centimeter in an efficient manner.
“We still use the small spaces that are usually simply covered over when there are controls on housing options or accessories. Now instead, the space has been transformed into a handy compartment, for example, a mobile phone. After all, the phone is not something that we should use while driving, anyway. The green upholstery is entirely consistent with the growing demand for customized options to our customers. We started with blue and red upholstery in the new Volvo C30, and now we are introducing green in the new S40 and V50. I’m sure going to be very popular. “he further explained.
Volvo Cars offers a lot of power plant options for the S40 and models V50, ranging from petrol, diesel and flex-fuel powered engine variants. Petrol engines include 1. 6-liter 100 hp, 1. 80-liter 125 hp, 2. 0-liter 145 hp, 2. 4-liter 140 hp, And 2. 4i 170 hp. Diesel engines include 1. 6D 109 hp, 2. 0D 136 hp, and D5 180 hp. Moreover, 1. 8F flex-fuel engine produces 125 hp.
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